This week Patricia Mori, Aftermarket Business Development Manager for SPAL UK was at the CPT *CoachMarque Conference ‘the Road Ahead’ (11th April) to hear from experts how the sector can get back on track after Brexit and the pandemic.
Industry players and member organisations had a great welcome from Roland Eglinton, the chair of CoachMarque who outlined the current state of the market and CPT gave an update on the decarbonisation of transport plan.
Entrepreneur and author Martin Butler described how the pandemic has changed customer expectations, suggesting ways for the sector to reach people more effectively in order to attract more business.
The coach travel sector lost 62% of its tourism business because of the pandemic which has been made worse by Brexit which now requires visitors to the UK to obtain a visa a process that can take 6-8 weeks.
The good news is, the industry is working to change that and coupled with government funding, there are already promising signs that the sector is starting come back and is on course for a return to normal in 2023.
Patricia said: “I learned a lot from attending, there were some useful insights into the market at the moment and how it is bouncing back. The best part for me though was the chance to meet with existing customers and make some new contacts too.”
*CoachMarque is the official accreditation for coach travel which focusses on safety, customer service and organisational excellence.