We took a different approach to this year’s Autosport International Show #ASI17 by sponsoring the superb barista brewed coffee in the MIA Business Lounge.
Showgoers and our guests were invited to network in the lounge where all the seats were comfy, not to mention nicely spaced for private chats, and enjoy a free coffee on us. The coffee was remarkably smooth and the hardworking barista boys from Leeds clocked up 498 cups on day one and reached over 1,000 in total by day two.
It was fitting choice to take on the coffee as a nod to SPAL’s Italian heritage and each cup was lovingly dusted off with chocolate sprinkled through a SPAL logo template. SPAL-endid!
A big thank you to the team at MIA for their support!